Wine Enthusiast Logos

Wine Enthusiast branding

Wine Enthusiast approached me regarding an icon to represent their new Producer / Importer arrangement with overseas vineyards.  The Creative Director Marco Turelli was looking for something that would portray a globally connected business feel to wineries internationally.  We began with the simple idea of having two hands shaking making a connection, then moved on to shields or crests and finally a more appropriate mark which represented the brand more appropriately.
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